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This month we are going to shake it up with an idea that came to me over the weekend! I call it the 3X3. 3 mediums with 3 different pieces of work! 3 TIMES 3 EQUALS 9 and this is volume 9 so it just works. In this 3X3 we have newsletters, inspiration, and podcasts! Maybe the next 3X3 will be completely different.
→NEWSLETTERS
Casual Archivist by Elizabeth Goodspeed
Issue Thirty Eight: The Picture of Health
Today’s collection is a set of Belgian pharmaceutical labels.
Note to Self by Mohamed Thiam
How to Be Genuine on LinkedIn Without the Cringe Factor
Logo Histories by Richard Baird
A defensive approach of a valuable symbol
Unimark's 1965 logo and corporate identity for Ford Motor Company.
→INSPO
Lego
Apparently this brand update happened in April and I am just seeing it now. You can see a full write up here. This is the the most perfect identity that could have been put together for the lego brand!
Best parts are:
The custom type system is inspired by actual lego bricks.
They created a ‘font’ that is just different lego bricks.
the animations feel like you are putting together legos.
Fitbit Ace
This one really caught my eye because of how bright and fun it is. The fitbit ace is aimed at making movement fun for kids. With a $229 price tag it really makes sense why this identity is so attractive. You can find the full writeup on Koto’s website here.
Best parts are:
Definitely the perspective skewed logo mark. It feels so fresh and interesting
The bright and colorful world they have built.
The product itself looks so much fun. I feel like sometimes these write ups can really be smoke and mirrors for the product and make them seem cooler than they really are.
Mozilla
Something I found out while looking into this rebrand is that Mozilla is nonprofit organization. On their website they say they are dedicated to making the Web better by creating open source products and open standards, including browsers, apps, code, and tools that put people before profit. Their most well-known product being the Firefox browser. I don’t know what it is about this rebrand, but it has SO much personality. You can see the full write up here.
Best parts are:
The motion design of the mark.
The motion design of the mark.
The motion design of the mark haha.
→PODCASTS
→ FIRE PLAYLIST
No new playlist for the month of October so we will revisit the 2023 year wrap up! It’s a long one, but jam packed with the best music from that year.
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